Can a customer be marked in red even though they always pay on time?
Yes, that is possible. nextesy Contact Health does not only look at whether invoices are paid on time, but assesses every business relationship from four perspectives. Even someone who always pays on time can therefore switch to yellow or red.
Four factors, one status
Payment behaviour: Is payment made within the agreed timeframe?
Outstanding items: How much is currently outstanding, and how much of it is overdue?
Reminders: Have you already had to follow up?
Revenue trend: Is the business relationship growing or shrinking?
Each factor has its own traffic light; together they form the overall status.
When a punctual customer can turn red
For example, if high outstanding amounts have accumulated despite punctual payments, or if revenue with a customer is falling sharply. Both can be an indication to take a closer look before a good business relationship turns into a risk.
Always with a reason
If a status changes to yellow or red, you will see immediately which factor is responsible for it. This way, you know whether you need to follow up or whether it is enough to keep an eye on the trend.
More about Contact Health
Find all the details on the page for nextesy Contact Health.
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